Trade Resources Industry Views Apple's Price Cut for Its First-Generation iPad Mini Is Expected to Prompt Its Competitors

Apple's Price Cut for Its First-Generation iPad Mini Is Expected to Prompt Its Competitors

Apple's price cut for its first-generation iPad mini is expected to prompt its competitors to slash their tablet prices, according to sources from tablet vendors.

Although Apple has only reduced the first-generation iPad mini price by US$30 from US$329 to US$299, the sources believe non-Apple vendors will start adjusting their prices in November to defend their market shares during the year-end holidays.

The new iPad mini with Retina display will only create limited impacts on other tablet vendors, while Samsung Electronics is expected to adjust the pricing for its 8-inch Galaxy Tab 3, currently priced at US$279, the sources said.

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Apple iPad Mini Price Cut to Trigger Pricing Competition