Trade Resources Industry Views Mammut Extends Relationship With Pro Climber

Mammut Extends Relationship With Pro Climber

Mammut, makers of alpine gear and apparel, extended its relationship with rock climbing athlete Steph Davis to include apparel. Since 2007, Mammut has served as Steph’s hardgoods sponsor, and now the brand’s sponsorship has grown to include both technical hardgoods and apparel.

“Mammut has always resonated with me, because the brand is so solid and purely dedicated to quality, innovation and the technical needs of climbers and mountain people,” said David. “Swiss quality is legendary, and when it comes to gear, that's what matters most to me.”

Based in Moab, UT, Davis has been a climber, BASE jumper, and wingsuit flyer for over twenty-five years. She has served as an ambassador for climbing and a healthy, active lifestyle, and is also an experienced writer and public speaker, Davis has published two memoirs High Infatuation and Learning to Fly.

“We’ve watched and worked with Steph as she’s pushed boundaries in the mountains,” said Gribbin Loring, marketing manager, Mammut North America. “We are truly thrilled to expand our partnership with her and to continue being a part of her achievements and the positive influence she has within the climbing community.”

 

 

 

Source: http://www.sportsonesource.com/news/spor/spor_article.asp?section=1&Prod=1&id=60231
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