US-based biotherapeutic company Entera Health has selected StayinFront's mobile customer relationship management (CRM) technology to manage and leverage relationships in its specialty markets.
The company is planning to equip its national sales force with StayinFront TouchRx on iPads and management team with StayinFront EdgeRx .
SaaS-based StayinFront's EdgeRx and TouchRx provide functionality that support Entera Health's field reps, managers and home office staff.
Entera Health Strategic Planning and Analytics VP Damon Race said that the company is looking for a partner that could deliver a cost-effective solution built for its industry specific challenges.
"StayinFront EdgeRx and TouchRx deliver those capabilities and combined with their implementation and support services, we feel we have a partnership that meets our needs," Race added.
StayinFront North America VP Ken Arbadji said, "Our leading-edge mobile CRM and SaaS technology with responsive single-point-of- accountability service model makes StayinFront the best choice for growth-oriented life sciences companies like Entera Health."