Trade Resources Industry Knowledge Laredo CollectionOW Lee Will Debut Two New Value-Based Outdoor Furniture Collections

Laredo CollectionOW Lee Will Debut Two New Value-Based Outdoor Furniture Collections

Tags: Wrought Iron

 Ow Lee Unveils New Wrought Iron Collections

The Laredo CollectionOW Lee, a manufacturer of high-end outdoor furniture, fire pits and accessories, will debut two new value-based outdoor furniture collections at the International Casual Furniture and Accessories Market, held Sept. 20-23 in Chicago.

The new collections, Laredo and Marquette, are similar to the company's popular Classico Collection with subtle changes, including wider arms and cushions with pillow backs. Both Laredo and Marquette were created to reflect OW Lee's high-quality craftsmanship, but within the well-priced category of iron-made furniture, according to a company press release.

Marquette combines both French and English styling to create a collection of elegant lines with a touch of Tudor. The collection's key characteristics include hand-forged, extra-wide arms; a pillow-back cushion on the deep seating furniture and spring steel seat straps for added comfort.

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The Marquette CollectionThe Laredo Collection features spring steel strapping in the seat and back. Like Marquette, Laredo includes extra-wide arms for enhanced comfort. The simple lines of Laredo were designed to give the collection a transitional essence and character.

Laredo and Marquette are full line ensembles that give consumers the option to mix and match products and styles in the collections, including the bases of the furniture. Swivel rockers, spring bases and stationary seating can be combined in a variety of creative ways. The cushions are offered in more than 100 stock Sunbrella fabrics and can be customized with Customer's Own Material (COM).

Both Marquette and Laredo can be paired with one of OW Lee's casual fire tables, available in a number of different top choices, including the company's new porcelain tops. The porcelain tops come in eight tile colors and nine frame finishes.

"The combination of OW Lee's new value-based deep seating collections and our various dining sets and fire tables can enable retailers to maximize selling and cross-selling opportunities, as they market outdoor room designs to their customers," said Terri Lee Rogers, president and owner of OW Lee.

Source: http://www.casualliving.com/article/554698-OW_Lee_unveils_new_wrought_iron_collections.php
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Ow Lee Unveils New Wrought Iron Collections
Topics: Furniture