Cadbury Eclairs has launched a campaign in partnership with UK-based brand activation agency Arc to promote the launch of its two new flavors - Orange Twist and Hazelnut Twist. The brand is hosting an experiential roadshow - 'Unexpected ...
Tags: Cadbury Eclairs, flavors
Better management of input costs and higher sales in emerging markets have helped global snacks giant Mondelez International report higher underlying profits in 2012. The Cadbury owner booked a 4% increase in operating income to US$3.64bn ...
Tags: Cost Control, Developing Markets, Mondelez