Heineken articles & resources on Made-in-China.com

Heineken Canada Signed a New 3 Year Partnership Agreement with Silver Star Mountain Resort

Dec 1, 2014

Heineken Canada is pleased to announce that it has signed a new 3 year partnership agreement with Silver Star mountain resort combining the strengths of Canada's number 1 Import Premium Beer with BC's third largest ski resort. As a ...

Tags: Strongbow Cider, Newcastle Brown Ale, Coors Light, Agriculture

EU Plan to Talk to Japan on Opening The Latter's Beer Market to The European Countries

Nov 21, 2014

The European Union (EU) is planning to talk to Japan on opening the latter's beer market to the European countries prior to the signing of a free trade deal in 2015. The EU countries including France and Germany will ask Japan to alter ...

Tags: Beer Market, free trade deal, Agriculture

Nigerian Breweries Has Secured Securities and Exchange Commission Approval

Oct 20, 2014

Nigerian Breweries has secured Securities and Exchange Commission approval for its previously announced merger with Consolidated Breweries. Both the companies are majority owned subsidiaries of Dutch brewing company Heineken. Heineken ...

Tags: malt drinks

Heineken Global Duty Free Has Launched a New, 100% Recyclable Draught Technology

Sep 3, 2014

Heineken global duty free has launched a new, 100% recyclable draught technology called BrewLock that delivers the draught beer at brewery quality to consumers on cruise lines and ferries. The new technology will do away with the need ...

Tags: Heineken, Recyclable Draught Technology, Packaging

Heineken Has Sold Its Mexican Packaging Business Empaque to Crown Holdings

Sep 2, 2014

Heineken has sold its Mexican packaging business Empaque to Crown Holdings for $1.225bn, in a bid to reduce its net debt by the end of this year. The company said the proceeds from the sale will be used to reach the target of bringing ...

Tags: Heineken, packaging business

Molson Coors Brewing and Heineken have extended their marketing partnership in Canada

Aug 20, 2014

Molson Coors Brewing and Heineken have extended their marketing partnership in Canada, wherein the former will distribute five additional Heineken brands across the country. The signing of a multi-year agreement to this effect comes in ...

Tags: Molson Coors, Beers, Food

SMI Signs an Agreement with Datalogic for The Exclusive Supply of The Latter's Products

Jul 24, 2014

Bottling plants and packaging machines producer SMI Group has signed an agreement with Datalogic for the exclusive supply of the latter's products. The deal will allow to integrate Datalogic sensors in SMI's bottling and packaging ...

Tags: SMI Group, exclusive supply, Packaging

Heineken Is Set to Open a New Brewery in Addis Ababa

Jun 24, 2014

Dutch brewing company Heineken is set to open a new brewery in Addis Ababa, Ethiopia, in a move to expand its presence in Africa. The proposed brewery will be opened in July this year, with a capacity to brew 1.5 million hectoliters of ...

Tags: Heineken, raw materials

Rexam Was Selected to Launch a Range of Limited Edition Cruzcampo Beer Cans

Jun 5, 2014

Rexam, a leading global beverage can manufacturer, has been selected by Heineken Group to launch a range of limited edition Cruzcampo beer cans. The cans celebrate the brand's on-going sponsorship of the Spanish national football team ...

Tags: World Cup Cans, beverage can

SCC Reduced Water Usage

Jun 4, 2014

Sociedade Central de Cervejas e Bebidas (SCC), a brewery in Vialonga near Lisbon, Portugal, has significantly reduced water usage by improving operating performance and reliability with help from GE’s (NYSE: GE) advanced membranes and ...

Tags: GE Technology

Heineken Has Unveiled Its Latest Global Campaign,'Cities of The World'

May 14, 2014

Heineken has unveiled its latest global campaign, ‘Cities of the World’, aimed to inspire men to live worldly, new adventures by unlocking the secrets of their cities. The fully integrated campaign includes a 2 minute TV ad, ...

Tags: Heineken, Cities of The World Bottles

Heineken Plans to Merge Owned Subsidiaries Nigerian Breweries and Consolidated Breweries

May 13, 2014

Dutch brewing company Heineken plans to merge its majority owned subsidiaries Nigerian Breweries and Consolidated Breweries, in a move to capitalize on the growth potential of the Nigerian beer and malt drinks market over the future. ...

Tags: Heineken, Nigerian Breweries

Robinsons Brewery Expands Distribution of Hoptimum Prime Spring Seasonal Ale to Pubs

Apr 11, 2014

Robinsons Brewery, a UK-based regional beer maker, has expanded the distribution of its Hoptimum Prime spring seasonal ale to pubs across the nation. In January 2014, Robinsons announced that it will introduce six new handcrafted ales, ...

Tags: Agriculture, Food, Beer

HEINEKEN USA Expandeds Strongbow Hard Cider Brand with The Launch of Two New Flavors

Mar 21, 2014

Beer major HEINEKEN USA has expanded its Strongbow Hard Cider brand with the launch of two new flavors - Strongbow Gold Apple Hard Cider and Strongbow Honey & Apple Hard Cider. Strongbow Gold Apple Hard Cider has a balanced, crisp ...

Tags: HEINEKEN USA, Hard Apple Cider, Strongbow Honey

In Australia, Strongbow Is Owned by CUB and Is The Number 1 Cider

Mar 12, 2014

In Australia, Strongbow is owned by CUB and is the number 1 cider. Its fresh new look packaging underpins the from-the-earth, farm qualities built into its advertising. Pack design here is the result of creativity at The Collective, and ...

Tags: Bulletproof Design, Strongbow Light, Pack design

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