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Reebok CCM
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Adidas Fourth-Quarter Loss Narrows, Offers Bullish Outlook
Mar 13, 2016Adidas Group reported a narrower loss in the fourth quarter as gross margins expanded and currency-neutral sales jumped 12 percent, driven by accelerated momentum at both Adidas and Reebok. On a currency-neutral basis, sales grew 16 percent ...
Tags: Adidas Group, Reebok
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Report: Reebok Looking Sell CCM
Dec 3, 2015Adidas is preparing to sell Reebok-CCM as part of a broader drive to simplify its business, the New York Post reported. Unnamed sources told the tabloid that Adidas could put Reebok-CCM up for sale early next year. Adidas declined to ...
Tags: Adidas, Reebok-CCM, authentic outfitter
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Adidas Group Unveiled Its New Strategic Business Plan Aims at Further Accelerating Growth
Mar 30, 2015At its Investor Day held in Germany, the Adidas Group unveiled its new strategic business plan until the year 2020, which aims at further accelerating growth by significantly increasing brand desirability. “This is expected to ...
Tags: Adidas, new business plan, Adidas Neo
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Adidas Group's, Currency-Neutral Sales Rosed by 6 Per Cent From The Previous Year
Jan 28, 2015Excluding impact from divestiture of Rockport business, currency-neutral sales at Adidas Group rose by 6 per cent from the previous year in 2014, based on preliminary unaudited figures. In euro terms, sales were up 2 per cent to ...
Tags: net income, Apparel
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Reebok Has Signed a New Partnership
Dec 5, 2014Soon after a week of finalizing the acquisition of the UK-based boxing and martial arts brand LUTA, the American athleticwear manufacturer Reebok International has signed a new partnership deal with the international mixed martial arts ...
Tags: Official Outfitter, Athletes, Apparel
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Adidas AG Reported Third-Quarter Profits Slid 11 Percent
Nov 7, 2014Adidas AG reported third-quarter profits slid 11 percent due to negative currency effects and a continuing slide at its golf division. Currency-neutral (c-n) sales increased 9 percent. In currency-neutral (c-n) terms, sales increased 9 ...
Tags: Adidas, Sporting Goods
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Adidas AG Reported First-Quarter Profit Decreased 34 Percent From The Prior Year
May 8, 2014Adidas AG reported first-quarter profit decreased 34 percent from the prior year, as revenues declined, hit by adverse currency and weakness in the golf unit. Revenue at TaylorMade slumped 38 percent in the first quarter as a result of ...
Tags: Adidas, First-Quarter Profit
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Adidas Announces First Quarter 2014 Results
May 7, 2014Adidas announces first quarter 2014 results. Highlights: -Group sales stable on a currency-neutral basis -Results significantly impacted by negative currency effects -adidas Group confirms full year guidance -Retail sales ...
Tags: Adidas, Reebok, emerging markets
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Adidas AG Delivers Exceptional Fourth Quarter Results
Mar 6, 2014Adidas AG delivers exceptional fourth quarter results. “We finished 2013 with an exceptionally strong fourth quarter. Currency-neutral sales grew 12%, which was above our expectations,” commented Herbert Hainer, adidas Group ...
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Kami Appointed Michel Benoit as Its Chief Marketing Officer
Jan 15, 2014Kamik, a division of Genfoot Inc., appointed Michel Benoit as its chief marketing officer. In his role, Benoit will oversee product development, sales and marketing initiatives from Kamik's Montreal office. "Michel has a proven track ...
Tags: Sporting Goods, Recreation, Footwear, Accessories
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TaylorMade-Adidas Golf Announced Q3 Sales of $280m (Eur 210m)
Nov 11, 2013TaylorMade-adidas Golf, the largest golf company in the world, announced, Q3 sales of $280M (EUR 210M). Through YTD September, TMaG reports sales of $1.3B (EUR 981M). The company saw YTD sales increases in the iron, footwear and apparel ...
Tags: Taylormade-Adidas, Golf
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Reebok Announced a Multi-Year Partnership for Obstacle Racing
Jan 28, 2013Reebok, the global fitness brand, and Spartan Race, the world’s leading obstacle racing series and Outside Magazine’s Best Obstacle Race in 2012, have announced a multi-year partnership. The collaboration marks Reebok’s ...
Tags: fitness brand, apparel, Reebok
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Demandware Uses Demandware Commerce Platform to Power The Global Expansion of Brands
Jan 11, 2013Demandware, Inc. a leader in on-demand ecommerce announced that the adidas Group, a global leader in the sporting goods industry, is using the Demandware Commerce platform to power the global expansion of its brands. In just over one year, ...
Tags: Demandware, adidas, sporting goods industry, ecommerce platform
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Adidas Group CEO Confirmed and Reinforced The Adidas Group'S Long-Term Financial Targets
Sep 22, 2012At an investor event at the TaylorMade-adidas Golf Headquarters in Carlsbad, California, Herbert Hainer, adidas Group CEO, confirmed and reinforced the adidas Group’s long-term financial targets as outlined in its strategic business ...
Tags: adidas, financial targets, Route 2015, business plan