Slow Toy articles & resources on Made-in-China.com

Founder of Asobi Stepped Down From His Role to Explore New Commercial Opportunities

Jan 6, 2015

The founder and MD of the UK toy wholesaler leaves to pursue new opportunities and develop the Slow Toy Movement. Founder and managing director of Asobi, Thierry Bourret, has stepped down from his role with the company. After six years ...

Tags: toy wholesaler, commercial opportunities, Toys

The Slow Toy Awards Is Back for Another Year, and Is Promising to Be Bigger and Better

Aug 19, 2014

Entries are now open for Slow Toy Awards 2014 with new category opened for craft toys. The Slow Toy Awards is back for another year, and is promising to be bigger and better than ever. Entries are now open for the third annual event ...

Tags: Slow Toy, Bigger and Better, Toys

The Slow Toy Awards 2014 Team Is Welcoming Three New Judges

Aug 19, 2014

Author Sally J. Hall, parenting specialist Alison Canavan and blogger Jennie Henley join the panel. The Slow Toy Awards 2014 team is welcoming three new judges. Joining the panel is Sally J. Hall, published author and editor of B ...

Tags: Slow Toy Awards, New Judges, Toys

UK Department Store John Lewis Has Become The Official Partner for Slow Toy Awards 2014

Aug 19, 2014

UK department store John Lewis has become the official partner for the Slow Toy Awards 2014. To celebrate the latest development, the Slow Toy Team has extended the entry deadline by a further five days, until Friday, August 22nd. The ...

Tags: John Lewis, Partner, Toys

Launch Campaign Marks Distributor's First Foray Into TV Advertising

Mar 18, 2014

Launch campaign marks distributor’s first foray into TV advertising Asobi is expanding its portfolio with its first electrical toy, DMX Racer. The battery-powered slot cars will launch this June with a campaign also marking the ...

Tags: toy, gifts, electrical toy

Slow Seven Includes Moover Dolls Pram, East Coast Activity Cube and Galt Tiny Trike

Dec 24, 2013

Slow Seven includes Moover Dolls Pram, East Coast Activity Cube and Galt Tiny Trike The results for the Slow Toy Awards 2013 have been revealed at Harrods' Toy Kingdom this morning. The Awards form part of Thierry Bourret's Slow Toy ...

Tags: Toys

Slow Toy Team Revealed That The Harrods' Toy Kingdom Will Play Host to The Slow Toy Awards

May 28, 2013

Slow Seven will be unveiled at official press event; winner will have their products sold in store over Christmas. The Slow Toy Team has revealed that the Harrods' Toy Kingdom will play host to the Slow Toy Awards 2013. The Slow Seven ...

Tags: harods, hoarrods toy kingdom, slow toy movement, sloy toy awards 2013

Slow Toy Team Has Now Revealed The Entry Opening Date for This Year's Awards

Apr 24, 2013

The Slow Toy team has now revealed the entry opening date for this year's Awards. They will officially be open for entries on Friday, May 3rd and participants will have just under six weeks to post their entries before the official close ...

Tags: Slow Toy, Toys

Alternative Toy List The Slow Toy Awards Is Set to Return This October

Apr 11, 2013

Alternative toy list the Slow Toy Awards is set to return this October, following success last year. And the team behind Slow Toy Awards 2013 promises to make the event "bigger and better than ever". The search to find this year’s ...

Tags: Slow Toy, Alternative toy

Book Babies Is "Just Right for The Slow Toy Movement", Says The Company

Jan 25, 2013

A new range of books and dolls - Book Babies - is "just right for the Slow Toy movement", says the company. The products - on display on Toy Fair 2013 stand 152 - include plush ragdolls and books aimed at inspiring children from three ...

Tags: Book Babies, Slow Toy movement, toy

My Wonder Has Launched a Goldilocks Story Product for Its Pre-School Wonderbook Cube

Jan 16, 2013

My Wonder has launched a Goldilocks story product for its pre-school Wonderbook cube. This ties in with National Storytelling Week which takes place at the end of January. Goldilocks and the Three Bears is brought to life with the ...

Tags: My Wonder, Goldilocks story product, Wonderbook

Hamleys Sees Its Operating Profit Rise 70 Per Cent to £3.9 Million for The 53 Weeks

Jan 7, 2013

Surprise acquisitions,top level exec changes,retail casualties and the London 2012 effect,the continued dominance of LEGO and Moshi Monsters in-store–not to mention some eye-watering charity challenges…the toy business has ...

Tags: acquisitions, LEGO, Moshi Monsters, Mookie Toys

The Person Who Came up with The Slow Toy Concept

Dec 18, 2012

How did you come up with the Slow Toy concept? What inspired you? I’ve got a strong feeling about what I would call the ‘slow toy’. It’s a concept that was introduced to me when I went to France and met a lady ...

Tags: Thierry Bourret, Interview, slow toys

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