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Willy Wonka Is at It Again
Dec 5, 2013Willy Wonka is at it again. Not since Violet Beauregarde furiously chewed on a three-course meal piece of gum and suffered the consequences has the confectionery category seen such high levels of innovation and new product development ...
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Taxi Studio Has Created New Packaging Design for Dairy Milk Pebbles
Aug 30, 2013UK-based brand design agency Taxi Studio has created new packaging design for Mondelez International’s Cadbury Dairy Milk Pebbles. The US company approached Taxi Studio to provide packaging ideas for the new product to be submitted ...
Tags: Taxi Studio, Dairy Milk Pebbles
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Nestle Has Launched The First Extension to Its Rowntree's Randoms Confectionery Range
Jan 22, 2013Nestle has launched the first extension to its Rowntree's Randoms confectionery range in the UK. Rowntree's Randoms Squidgy Speak are fruit flavoured foamy sweets, each featuring a different word. The product will be available from 28 ...
Tags: Nestle, fruit flavoured foamy sweets, Rowntree's Randoms
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Nestle Has Relaunched Its Vice Versas Chocolate Brand in The UK
Dec 12, 2012Nestle has relaunched its Vice Versas chocolate brand in the UK. Last on shelves in 2005, the launch, Nestle said, is in response to public demand. The Vice Versas sharing bag of bite-size white and milk chocolate pieces will be ...
Tags: Nestle, chocolate brand, food product, food industry
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Kraft Foods Has Expanded Its UK Confectionery Line with The Addition of Cadbury Pretzels
Dec 12, 2012Kraft Foods has expanded its UK confectionery line with the addition of Cadbury Pretzels. Available as part of the food giant's sharing bag offering, Cadbury Pretzels will be available to order from 13 August. Kraft is hoping to tap ...
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Kraft Foods Has Launched Its US Confectionery Brand Sour Patch Kids in The UK
Sep 4, 2012Kraft Foods has launched its US confectionery brand Sour Patch Kids in the UK. The company said it wanted to "inject some mischief back into the market" and has introduced Maynards Sour Patch Kids, a rebranded version of the US line. ...
Tags: Kraft Foods, candy, sour confectionery, confectionery, sweets
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Haribo Has Expanded Its Portfolio of Lines in The UK
Jun 28, 2012Haribo has expanded its portfolio of lines in the UK that focus on a specific sweet from its core mixed bag of candy. The German confectioner has given sweets including "rhubarb and acustard splats" and "yellow bellies" their own 80g ...
Tags: mixed bag of candy, sweet, confectioner, rhubarb, acustard splats, gums
