LED chip, lamp and lighting fixture maker Cree Inc of Durham, NC, USA says that, in just one year, its LED Bulb has become the best-selling LED bulb in America, enabling a cumulative total of more than $1bn in lifetime energy savings for consumers. Cree and The Home Depot are now lowering the prices of the firm’s LED Bulb product line by as much as 23%.
To further drive adoption and expand the market, Cree is also introducing what it claims is the first 100-watt replacement LED bulb to look and light like a light bulb. The new 100W Cree LED Bulb costs just $19.97 — the lowest-priced 100W LED replacement bulb, it is reckoned.
“It is time to push LED lighting to the next level and give consumers even more reasons to switch to LED,” says chairman & CEO Chuck Swoboda. “We are also addressing the last major product gap for LED bulbs — the 100W replacement… the first true 100W LED bulb with the look and performance of a traditional bulb, but at a fraction of the energy consumption,” he adds.
The new 100W Cree LED Bulb delivers 1600 lumens while consuming just 18W and is available in soft white (2700K) and cool, daylight (5000K) color temperatures. Using 82% less energy and designed to last 25 times longer, the 100W Cree LED Bulb’s common A21 bulb shape and size allows it to fit in nearly any open lighting fixture in the home, including floor lamps, reading lights, high ceilings and hallways, unlike compact fluorescent lamp (CFL) alternatives.