Exhibition marks first occasion in 2014 that Hasbro, Mattel, LEGO and Tomy will all be exhibiting under one roof in the UK.
As the industry prepares for Toy Fair season, AIS is welcoming the new and returning exhibitors to its Independent Toy and Gift Show this year.
K'Nex, Epoch and Trends UK will each be showcasing for the first time at the second Independent Toy and Gift Show, taking place this April.
The exhibition, being held at Cranmore Park Exhibition Centre in Solihull will also mark the first occasion in 2014 that Hasbro, Mattel, LEGO and Tomy will all be exhibiting under one roof in the UK.
The show, taking place on Tuesday, April 15th and Wednesday, April 16th 2014, will boast over 3,000 square metres of exhibition space, allowing buyers to visit more than 90 stands.
Miles Penhallow, AIS Toy Manager, said: "We are very fortunate to have such a high quality facility in which to hold our annual supplier show.
"We have excellent support from suppliers and are so pleased to see independents returning year on year.
"Following visitor's comments last year, we have increased the size of the cafe and introduced more comfortable seating areas."
