UK-based printer Reflex Label Plus has invested in a FA flexo press from Nilpeter to meet growing customer demands for labels.
The 14-unit FA flexo press, which is planned to be installed at the firm’s its Keighley site in England in April 2018, is expected to meet Reflex Label’s customer demands for unique designs, high quality and embellishments.
Reflex Label Plus operations manager Shaun Hanson said: "The label sells the product. In this ever-growing market, there are more and more craft breweries and distilleries, all looking for shelf appeal, wow factor, and differentiation from competitors.
“At the same time, labels are getting very complicated, and the use of multiple print processes is often necessary to meet customer demands with regards to unique designs, high quality and embellishments.”
“Although our existing press bank is quite comprehensive, there are limits, and we want to future-proof with this new investment – by having many print processes combined to produce complicated labels in one single pass. And also adding additional capacity to cope with our ambitious expansion targets.”
“Our challenges relate to how many different embellishments we can do in one pass. The new press will alleviate these issues, and save us a lot of time.”
The flexo press for Reflex Label Plus features 10 flexo printing units, two hot foil/embossing units, cold foil and two fully independent RSI screens.
Reflex Label Plus plans to primarily use the press for high-end beverage labels, craft beers, wine, spirits, cosmetics, and high-end combination labels.
Designed to accommodate the printer’s needs, the new FA press features an intuitive user interface and fully mobile print controls.
The new press will complement the existing five Nilpeter presses, which were purchased and installed by Reflex Label Plus earlier at the site.
The Reflex Group offers products including self-adhesive labels, shrink sleeves including R.O.S.O., liner-less labels, flexible packaging, in-mould labels, artwork, and design, to its customers from broad range of sectors.
