Various regions and cities in Italy have become the center of innovations during the Renaissance. However, for the succeeding years, the Italian fashion has been overpowered by the Parisian fashion. It is only in the 1950s that the country has regained its reputation for creating and providing some of the most fashionable clothing in the world. However, even before the World War II, the country is already being known as the producer of high quality shirts and accessories for men.
Today, 3 of the country's major cities are making names in the international fashion industry. These cities also dominate the fashion industry in Italy. Oftentimes, Milan is being associated with the Italian fashion. In 2009, this Italian city has been named as the fashion capital of the world. Every year, several major runway shows are being held in Milan that is being participated by international fashion icons, buyers, and models.
Aside from Milan, Rome and Florence are also included in the top 30 world fashion capitals. The sophisticated culture and strong traditions of high quality workmanship as well as their stable commercial industry have made these cities the strongest players in the fashion industry in Italy.
The fashion industry in Italy is known for providing fashionable clothing and accessories that boast comfort, elegance, quality, and fantasy. In fact, these 4 features are considered as the cornerstones of Italian fashion. However, there are instances that some Italians would give up comfort for the sake of elegance.
The purpose of the Italian fashion is somehow different from the ones in New York, Paris, and Tokyo. Italians prefer to buy clothes that will remain stylish longer, comfortable to wear, and of good quality rather than fading trends.
Designers who are working in the fashion industry in Italy have shown excellence when it comes to creating clothes and accessories that are functional and practical. In terms of design, designers make sure that the fabrics and other materials used in producing clothes are of the same quality as the finished output.
It is estimated that the fashion exports of Italy will reach to over 44 billion euros in 2013. Moreover, some experts also claim that the country's fashion industry has remained competitive in the international fashion industry. It is also believed that the industry will play a significant role in the recovery of the Italian economy from the recession that hit the country.
Any improvement in the condition of the fashion industry will be beneficial to other industries in Italy. This is because most of the regions and small factories in the country are involved in the production of fashion accessories, textiles, shoes, and apparels. For this reason, the fashion industry in Italy is considered as nationwide affair.
Italy is home to some of the cities that are considered as the fashion capitals in the world. It has built a reputation for creating fashionable items that are known to last for a long period of time. Moreover, some of the integrated and largest fashion companies in the world are also headquartered in Italy.
For more information:www.businesseviaitaly.com
