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Sanuk Announced an Expanded Version of Their Marketing Initiative
Mar 26, 2015Sanuk, a division of Deckers Brands, announced an expanded version of their marketing initiative, "Try 'Em On For Sighs." Rolling out this week in select retail locations nationwide, the campaign rewards participants for trying ...
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UGGs
Feb 2, 2015Deckers Brands reported earnings in its third quarter ended Dec. 31 rose 7.5 percent to $149.4 million, or $4.50, but missed its original guidance. Overall Ugg sales grew 6.5 percent but Ugg Classic styles declined due to a slow October and ...
Tags: casual boots, weather boots, Sporting Goods
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Deckers Brands Ppointed David E. Lafitte Chief Operating Officer
Jan 22, 2015Deckers Brands, which owns the Ugg, Teva, Sanuk, Ahnu and Hoka One One brands, has appointed David E. Lafitte chief operating officer (COO), effective Feb. 2. Lafitte previously served as the company's general counsel and replaces Zohar ...
Tags: manufacturing, IT, inventory management, Sporting Goods
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Sanuk Announces That JK Will Be Transitioning From an Active Role at The Brand
Dec 22, 2014Sanuk, a division of Deckers Brands, announced that Jeff Kelly (JK), founder of the Sanuk brand, will be transitioning from an active role at the brand at the close of the year. Kelly's decision reflects Sanuk’s progress in ...
Tags: marketing, merchandising, design, development, Sporting Goods
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Decker Brands Reach Record Figures in The Second Fiscal Quarter Ended September 30, 2014
Nov 18, 2014NYSE-listed and marketer of footwear and apparel - c said its sales rose 24.2% year-on-year, to reach record figures in the second fiscal quarter ended September 30, 2014. In the three months to September 30, 2014, sales at Decker Brands ...
Tags: Decker Brands, Q2FY15 Sales, Apparel
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Keen Hired Its First in-House VP of Creative, Michael Minter
Aug 15, 2014Keen, Inc. hired its first in-house VP of creative, Michael Minter. It also announced the launch of its new Innovation Lab based in Portland, OR. He was most recently global creative director/global director of marketing at Sanuk. Keen said ...
Tags: Keen, VP, Sporting Goods
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Flip Flop Shops said a franchise partner opened the first of 50 shops
Aug 15, 2014Flip Flop Shops, which sells a wide array of actions sports and outdoor brands, said a franchise partner opened the first of 50 shops planned for the Middle East in Kuwait City Aug. 10. The store at The Avenues Mall in Kuwait City, ...
Tags: Flip Flop Shops, partner, Sporting Goods
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Deckers Outdoor Announced Financial Results for The First Quarter Ended June 30, 2014
Jul 28, 2014Deckers Outdoor Corporation a global leader in designing, marketing, and distributing innovative footwear, apparel and accessories, announced financial results for the first quarter ended June 30, 2014. First Quarter Fiscal Year 2015 ...
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Deckers Reported Sales Increased 11.7% in Its Three-Month Transition Ended Mar. 31
Apr 24, 2014Deckers Outdoor Corp. reported sales increased 11.7 percent in its three-month transition period ended Mar. 31, to $294.7 million, led by a 15.8 percent gain for Ugg. Deckers showed a loss of $2.7 million, or 8 cents a share, better than ...
Tags: Sporting Goods, Outdoor Goods
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Ethan Anderson Has Joined Sanuk as Global Vice President of Marketing
Feb 28, 2014Sanuk, a division of Deckers Outdoor Corporation announced that industry leader Ethan Anderson has joined Sanuk as Global Vice President of Marketing. He brings more than 20 years of expertise in driving strategic brand growth for modern ...
Tags: Global Marketing, Ethan
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Deckers Outdoor Promoted Dave Powers to President of Omni-Channel
Feb 8, 2014Deckers Outdoor Corp. promoted Dave Powers, currently president, global direct-to-consumer (DTC), to president of omni-channel, reporting to the CEO. In addition to continuing to oversee Deckers' domestic DTC operations, he will also ...
Tags: DTC, UGG, E-Commerce channel, Omni-Channel strategy
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Deckers Outdoor Corporation Announced Financial Results for The Q3 Ended September 30,2012
Dec 4, 2012Deckers Outdoor Corporation announced financial results for the third quarter ended September 30, 2012. Third Quarter Review Net sales were $376.4 million compared to $414.4 million for the same period last year. Gross margin was 42.3% ...