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consumer engagement
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ProAmpac Promotes Big Picture Thinking for Industry Growth
Jun 19, 2018ProAmpac, a flexible packaging manufacturer, is promoting opportunities for big picture thinking to drive industry growth at the Global Pouch Forum in Miami, Florida, which is being held between 13 and 15 June. “The journey into the ...
Tags: ProAmpac, flexible packaging
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HP Launches One Package Workflow Suite for Pagewide Corrugated Presses
Jun 13, 2018HP has introduced new One Package workflow suite, which can be used with PageWide industrial corrugated presses. Claimed to be the industry’s first digital corrugated workflow ecosystem, the new package provides software and ...
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Kilchoman Distillery Selects Thinfilm's NFC Solutions to Enhance Consumer Engagement
Dec 4, 2017Scottish distillery Kilchoman Distillery has selected Thin Film Electronics' NFC solutions to improve brand and drive consumer engagement. Thinfilm’s NFC solutions will be used to engage with and educate consumers, communicate ...
Tags: distillery, Kilchoman
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Systech International, Toppan Printing Sign Strategic Agreement
Oct 11, 2017Systech International, a global technology leader in product safety, and consumer and brand protection, and Toppan, a leading integrated printing company and innovator in product packaging and security solutions, announced a strategic ...
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Tomra Launches New Digital Products for Reverse Vending Machines
Mar 1, 2017Tomra Collection Solutions has introduced a new portfolio of digital products for its reverse vending machines, which collect cans and bottles for reuse and recycling. Tomra Connect, which is a portfolio of digital products for the ...
Tags: Tomra, Digital Products
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Crown Develops New Temperature Sensitive Inks for Packaging
Jan 10, 2017Metal packaging products supplier Crown has developed new temperature sensitive inks to help brands improve consumer engagement. The company’s interactive technology, Reveal, uses temperature sensitive inks to engage consumers ...
Tags: Crown, Sensitive Inks
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Crown, Evrythng Partner to Embed Digital Intelligence in CPG Products
Nov 22, 2016Metal packaging products supplier Crown Holdings has partnered with Web of Things software company Evrythng to embed digital intelligence into consumer packaged goods (CPG). The partnership will use Internet of Things technology (IoT) to ...
Tags: Crown, CPG Products
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SAP and Vivanda Serve up Flavorprint Technology
Aug 26, 2016SAP SE announced an investment in Vivanda, provider of a data-driven, context-sensitive personalization platform for the food and beverage industry. The investment allows SAP and Vivanda to jointly enable food industry companies to ...
Tags: SAP, Vivanda, investment
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TUKU Partners with Jones to Create New Media Channel Through Intelligent Packaging
May 19, 2016TUKU, a innovator in location-based mobile marketing, has entered into a commercial collaboration with Jones Packaging, a provider of premier packaging solutions for healthcare and consumer brands. Together, the partners will integrate ...
Tags: Intelligent Packaging, TUKU
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Martens Brewery Leverages Direct Print Powered by KHS
Apr 6, 2016MARTENS Brewery is leveraging their Direct Print industrial scale digital printing technology from KHS to renovate the look and feel of their own brand, MARTENS Pils, by eliminating labels altogether resulting in a visually appealing, ...
Tags: MARTENS Brewery, Direct Print, KHS, PET Package
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Smart Packaging To Grow To $10bn As Costs Fall
Mar 21, 2016Trends in consumer engagement will lead to the rapid rise of smart packaging solutions as costs become more manageable for brand owners. A new report by packaging industry researcher Smithers Pira predicts the global smart (active and ...
Tags: Smart packaging, Technology, Smithers Pira
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ThinFilm Partners with Constantia to Deliver Smart Packaging Solutions
Feb 22, 2016ThinFilm Electronics has partnered with Constantia Flexibles, a manufacturer of flexible packaging and labels, to offer smart packaging solutions to the beverages market. The firms have agreed to jointly deliver pressure sensitive labels ...
Tags: Smart Packaging, ThinFilm Partners
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Faster-Running Inkjet Technology to Dictate in The Digital Packaging Print
Aug 7, 2015Earlier this month packaging expert Des King discussed why looks count and first impressions matter when it comes to building market share. Here, he continues his exploration of digital packaging, mobile technology, and the industry's ...
Tags: Digital Packaging, packaging
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Amcor and Kezzler Are Offering Full Service Advanced Packaging Serialisation with MaXQ
Jul 1, 2015Amcor and serialisation business services firm Kezzler are offering cloud platform-backed, full service advanced packaging serialisation with MaXQ. MaXQ offers brand owners unique identification codes printed on every pack. The dynamic ...
Tags: advanced packaging, Packaging
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Licor 43 to Lead The Way in Alcohol Marketing
Jun 29, 2015Licor 43, the leading Spanish liqueur is set to lead the way in alcohol marketing as it is the first liqueur to launch a fully immersive consumer experience using a virtual reality headset. Inspired by Licor 43's latest TV campaign the ...
Tags: Spanish liqueur, headsets