C-Vale will use Zip-Pak Brazil’s flexible packaging solution for its Aurora Auroggets line to enhance the quality and freshness.
Zip-Pak worked in collaboration with Plastrela which is the convertor and supplier of the resealable, patented packaging solution Inno-Lok closure system.
It is used for attaching reclosable fasteners to packaging films which helps in producing a roll of pre-zippered film that can be used for products which require barrier or non-barrier packaging. Inno-Lok also helps in retaining the flavour and freshness of the food products as it meets stringent moisture and oxygen barrier requirements.
Speaking about the technology, Zip-Pak Brazil commercial director Daniel Richena said, "This is the first use of Inno-Lok closure system for a poultry package in Brazil. Working closely with C-Vale and Plastrela enabled us to help deliver a reliable flexible packaging solution quickly and easily."
The new packaging solution comes with a front panel zipper which makes it more convenient to access the pouches' content. C-Vale said that incorportating the Inno-Lok technology into its manufacturing process did not require many adjustments to be made to the company's vertical-form-fill-seal (VFFS) machines.
Zip-Pak Brazil's field service engineer Flávio Zampirolli said, "Our technical knowledge and expertise with the equipment used in the manufacturing process enabled us to anticipate problems, eliminate delays, and make the integration of the Inno-Lok closure a smooth, and easy process.
"Brazilian consumers are continuing to show preference for packaging that is both convenient and extends product freshness. Zip-Pak's resealable solutions directly support this trend, while enhancing the consumer's experience and elevating brand perception," added Richena.
Currently Zip-Pak supplies resealable products to numerous consumer packaged goods (CPG) companies that market to Brazil, Brazilian-based CPGs, and numerous other leading Brazilian brands.
