The firm will be unveiling other new designs at the show including its Circolo range – a range of circular containers with a flip top on the base. Spectra has also unveiled a fun-shaped pack called The Saltare, which has the appearance of a body with arms, and legs, which can also be turned upside down for a “hand stand” look.
Spectra sales director Jonathan Powell said: “Exhibitions are a terrific vehicle for us to connect with customers. We’ve found that engaging with visitors, explaining our vision as an innovative packaging supplier really drives our message home. Sometimes there’s no substitute for good old fashion face-to-face interaction and events such as these are the perfect stage for us to do that.”
The firm also said that it unveiled another new product called the Cesello. It said that the Cesello boasted “a clever on/off nozzle cap, the elegant sleek lines of The Susa tri-oval range and The Savona family of bottle and tottle packs”.
In addition to the new concepts, Spectra will also be on hand to discuss its latest print capabilities.
Powell added: “In today’s competitive attention grabbing marketplaces it’s vital to keep pushing the boundaries with really distinctive packaging. We’d like to think our latest ideas will raise a few eyebrows which is what true innovation should do.”
