Business Line reported that TATA Motors has introduced 2 sedans and a hatchback in Bangladesh marking its foray into the country's passenger car segment.
The TATA group company has launched its compact sedan TATA Indigo eCS, luxury sedan TATA Indigo Manza and hatchback TATA Indica Vista in the country.
Mr Karl Slym MD of TATA Motors said that "Our 40 year association with Bangladesh has given us an insight into the aspiration of the country's motorists. They will be central to our business we will delight them with the performance of our cars and the comfort and excellence of our service and establish ourselves as we have in commercial vehicles since 1972."
The company in a statement said that to begin with, the passenger cars will be available at a showroom in the country's capital, Dhaka. By 2013, 3 other cities will be covered with a showroom each.
TATA Motors a market leader in with a 70% market share has about 53,000 TATA commercial vehicles on Bangladesh roads. The TATA group company had introduced its buses in the country in 1972.