Trade Resources Company News Happy Egg to Support Humane Farm Practices

Happy Egg to Support Humane Farm Practices

As the first true free-range egg producer to be American Humane Certified, the happy egg has joined American Humane Association in a Congressional Briefing on "The Humane Heartland: A Celebration of the Humane Treatment of Farm Animals."

The Congressional Briefing will outline advances in humane agriculture, celebrate farmers and ranchers who raise animals humanely, and encourage the increased use of humane certification for billions of additional farm animals.

The happy egg co., the national free-range egg brand committed to providing American consumers with humanely produced eggs at an affordable price, joins American Humane Association to convene with members of the House and Senate, heads of major food organizations and esteemed chefs, to urge America's leaders, farmers, and consumers to support improved treatment of farm animals and to educate attendees on the sustainability of more humane practices.

the happy egg co president and COO David Wagstaff said: "The happy egg co. is honored to be part of this Congressional Briefing to increase awareness for compassion in agriculture.

"As a leader in high humane egg production, the happy egg co. is not only committed to hen welfare but to establishing an industry model that supports sustainable practices, increases investment and innovation in farming, and provides total traceability, which, ultimately, translates to a better egg industry for farmers, consumers, retailers, investors, and, of course, egg-laying hens."

At a time when national studies reveal overwhelming consumer support for responsibly raised food products, the briefing represents another key juncture in the move towards a more humane food system. Consumers are increasingly aware of where food is sourced, ultimately leading to more informed and thoughtful purchasing decisions. Nearly 100 major food companies like Starbucks, Walmart, Nestlé, McDonald's, General Mills, and Unilever are grabbing headlines with commitments to reform their food supply chains, clearly signaling that humane food-sourcing is no longer a niche market.

Additionally, ten states have passed laws to address inhumane confinement of farm animals. The happy egg co. has established a progressive farming model that offers the most sustainable solution for the highest levels of humane egg production in the country. It's a transformative approach, delivering responsible farming practices, improved production standards and higher animal welfare, increased returns for farmers, greater investment in innovation, improved food quality and continuous advancement for the egg industry.

Source: http://meatandseafood.food-business-review.com/news/happy-egg-to-support-humane-farm-practices-201115-4733661
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