Kentucky Fried Chicken (KFC) has expanded its product range with the introduction of slow cooked pulled chicken products.
The move is in line with the company's strategy to cater to the increasing consumer demand for American and BBQ style dishes that are being served in UK restaurants since 2010.
The Pulled Chicken range includes Ultimate Burger, Chicken Twister Wrap and lower calorie Lil' Wrap.
To be available in all KFC restaurants across the UK and Ireland, Pulled Chicken is made from a blend of 60% white breast and 40% dark meat, and cooked in a sauce inspired by an authentic Kentucky recipe, the company claims.
According to the company, the meat is rolled in a dry spice rub which includes smoked paprika, clove and chilli before being marinated in a molasses-based sauce and slow cooked for almost two hours.
KFC Innovation manager Louise Direito said: "We have been working tirelessly for the past 18 months to improve the variety of our menu and are delighted that we can now provide our customers with something completely unique to KFC."
Image: KFC Pulled Chicken range. Photo: courtesy of Kentucky Fried Chicken.