Trade Resources Company News Daimler Trucks Asia Planned to Invest EUR300m in Truck Business

Daimler Trucks Asia Planned to Invest EUR300m in Truck Business

Daimler Trucks Asia has outlined plans to invest EUR300m in the international sales and production structures in the period 2014-2018.

Daimler Trucks Asia to Invest Eur300m in Truck Business

In an effort to generate further sales growth in Asia and Africa, the company is also merging the two commercial vehicle subsidiaries Mitsubishi Fuso Truck and Bus Corporation (MFTBC) and Daimler India Commercial Vehicles (DICV).

By 2020, the company aims to sell around 290,000 units of the FUSO and BharatBenz brand globally.

Until 2014, Daimler will roll out new FUSO truck models in 15 selected export markets, including Bangladesh, Brunei, Indonesia, Kenya, Malawi, Malaysia, Mauritius, Mozambique, Zambia, the Seychelles, Zimbabwe, Sri Lanka, Tanzania, Thailand and Uganda.

The company is also considering market launch in further export countries.

Daimler Trucks Asia head and MFTBC president and CEO Albert Kirchmann said that with the investments, the company is expanding its existing sales and production network in order to take advantage of future sales potential in Asia and Africa.

"Thus, we are investing in the future of a strong team from two cultures. I am proud of the team from Japan and India, which is working together hard in order to bring the right products for the future markets on the road," Kirchmann added.

Image: Daimler is aiming to reach sales of around 290,000 FUSO and BharatBenz trucks by 2020 globally. Photo: courtesy of Daimler AG.

 

Source: http://manufacturing.automotive-business-review.com/news/daimler-trucks-asia-to-invest-eur300m-in-truck-business-221113
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Daimler Trucks Asia to Invest Eur300m in Truck Business
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