Clif Bar & Company, a US-based producer of nutritious and organic foods and drinks, has appointed Kevin Cleary, the current president and COO, as its new chief executive officer.
Cleary had joined Clif Bar in 2004 as executive vice president of sales. In 2006, he was promoted to COO, and was promoted to president and COO in 2009.
The company noted that Cleary will focus on expanding Clif Bar's growth in the sports nutrition and healthy snacks category and will also head the company's day-to-day business operations.
Commenting on the appointment Clif Bar & Company owner Gary Erickson said that Kevin Cleary's, with his expertise, has contributed for the expansion of the company's portfolio of on-the-go snacks.
"It's been an amazing experience bringing Clif Bar's Five Aspirations business model to life day-to day-and seeing great results across the company from sales to our work in communities around the globe," added Cleary.
Clif Bar & Company is a maker of nutritious and organic foods and drinks, including CLIF Bar energy bar, LUNA, The Whole Nutrition Bar for Women; and CLIF Kid, Nourishing Kids in Motion. Focused on sports nutrition and healthy snacks, the family and employee-owned company is committed to sustaining its people, brands, business, community and planet.
