The 150-sq.-ft. areas in select stores will aim to pair the direct-to-customer destination for athletes to Champs Sports. In Eastbay Performance Zones, Champs' customers will have access to all Eastbay'sinventory. There also will be a seasonal product rotation focusing on football, baseball, softball,soccermtrack,volleyball, wrestling and lacrosse with an ongoing emphasis on basektball and training. The EPZ will utilize a four-foot touch screen display that will enable most of Eastbay's inventory of 25,000 products to be shopped and purchased. Additionally, the in-store customers will have online access to full extensions of colors and sizes of products, including cleats, shoes,apparel,gloves,bats,padding and other equipment.
The first four Champs Sports location to feature EPZ areas, starting next month, will be in St.Petersburg,FL;Minneapolos,MN;;Milwaukee,WI;and Sacramento,CA.
