BlueBird Strategies introduces customized Marketo training packages for marketing automation - including onsite and virtual sessions.
SAN FRANCISCO, CA, December 11, 2012 /24-7PressRelease/ -- BlueBird Strategies, an advanced lead generation firm that helps businesses quickly achieve ROI from their marketing automation platforms, today announced a new addition to its array of demand gen and marketing automation services. BlueBird Strategies will now offer B2B marketing professionals fully-customized Marketo marketing automation software training packages. This added service will include customized onsite programs, as well as customized virtual training options that will graduate clients as "Marketo Ninjas."
BlueBird Strategies was recently included as an official partner within Marketo's LaunchPoint Ecosystem. With this recent partner expansion, and the further addition of its Marketo training packages, BlueBird Strategies demonstrates its expertise and knowledge of Marketo, and its dedication to providing clients the capability to jump-start their success. Further demonstrating its customer success focus, BlueBird also includes an onsite option where a BlueBird Strategies Marketo expert will travel to the client's facility to host custom-tailored or standard training.
"We have many clients requesting customized Marketo training as their staffing needs change or they want to expand their in-house Marketo expertise," Cari Baldwin, founder and managing partner of BlueBird Strategies, said. "Our new training packages allow us to bring customized Marketo curriculum directly to the client - either onsite or online--and each session is uniquely designed to meet each company's specific needs and skill set."
In a customized engagement, a BlueBird Strategies Marketo expert will help the customer determine the areas of improvement needed, and tailor the training sessions to these specific areas. The new Marketo training packages will attempt to fill in the gaps, and take Marketo users from novice to ninja status.
About BlueBird Strategies
BlueBird Strategies helps clients generate leads with higher conversion potential. Using marketing automation as the foundation, BlueBird Strategies executes a coordinated effort of demand generation, lead nurturing, lead scoring and lead management to increase lead velocity through the stages of the buying cycle, preparing leads for a more constructive sales conversation.
About Marketo
Marketo Lead Management helps marketers acquire, nurture and qualify more high quality sales leads with less effort; Marketo Sales Insight helps sales understand, prioritize and interact with the hottest leads and opportunities to close business faster; and Marketo Revenue Cycle Analytics enables marketers to measure, optimize, and forecast the revenue cycle. Marketo won the 2010 CODiE award for 'Best Marketing Solution' and was voted 'Best Marketing Automation Application' and 'Best Mass Emails Solution' by Salesforce customers on the Force.com AppExchange. As of November 2010, more than 800 enterprise and mid-market clients in 14 countries have selected Marketo.