In order to increase publicity and facilitate the model choosing, FAW Jiefang Qingdao makes a company introduction, product history, product manual in both English and Chinese. Based on year of export experience and data analysis, the company also provides a guidebook for product portfolio to lead customers to choose products according to different needs. FAW Jiefang Qingdao also customizes several products different from domestic products in accordance to user’s requirement on specification and allocations, such as CNG tractors for Thailand users, J5M cargo trucks for Indonesia users and 5100m highland dumpers for Peru users.
To cope with the challenges of overseas users’ on standard, quality and reliability, FAW Jiefang Qingdao improves the standard and quality on current products and also introduces some international spare part brands according to users’ need. By doing so, the problem of insufficient resources is solved and at the same time, the competitiveness and company image are both improved.
With years of development, now FAW Jiefang Qingdao products have been exported to more than 30 countries and regions with the exported complete vehicle surpassing 22,000 units in total. Eight countries and regions even have more than 1000 FAW Jiefang Qingdao products. In Kenya, Indonesia and Pakistan, FAW Jiefang Qingdao has been holding the largest market share for two years in a row.
