The Netherlands-based printing press producer MPS has introduced EF flexo printing press in North and Latin America with an option for the customers to choose either plate rolls or print sleeves.
According to the company, the EF production press includes both UV and hot-air drying technology that enables users to print on different surfaces such as film, paper, shrink sleeves and flexible packaging.
The press is a new product for the North and Latin American market.
MPS America president Denny McGee said: "The key for success in today's label and packaging industry is the press operator.
"However, finding and keeping these operators is one of the biggest challenges printers face.
"While we can't help them find those people, we can develop printing presses that enable printers to get the most out of their press operators.
"More Our EF press is a great example of this - combining choice of plating with automation, superior print quality and ease of operation."
The company says that the three automation features of the product, job memory, AutoTeach technology and iStop technology, help customers to maximize the performance of the operator.
The use of servo-drives makes all press settings in the EF automated thus reducing set-up waste.
According to the company, the AutoTeach technology helps operators to determine the desired web path and the iStop technology optimizes stops and starts during printing enabling operators to stop the machine any time without any additional waste occurring when the press is restarted.
"A printer wants to focus on printing, not on the mechanics of the press. The EF is a workhorse. With MPS' robust engineering philosophy this press is designed to run all the time," McGee added.
The company will present its product at Labelexpo Americas to be held in Chicago.
Image: MPS's EF flexo printing press can print on surfaces like film, paper, shrink sleeves and flexible packaging. Photo: courtesy of MPS Systems.