Lierac Homme formulas include a cellular revitalising agent, Skin Power 5, made of 5 minerals and oligo-elements (calcium, magnesium, copper, zinc and manganese) giving the skin an all essential boost.
Brandimage has chosen masculine colours and an understated high-tech structure in black and silver, for greater visual impact on shelf.
The information is clearly organised and highlighted by the packaging.
Brandimage has been working with the Alès Group since 2009, refreshing the style and design of the Lierac, Phyto and Phytospecific brands.
Source:
http://www.packagingnews.co.uk/international/europe/brandimage-creates-design-for-new-skin-boosting-products-for-men/