Trade Resources Company News A New App From The NRDC Connects Technology with Fresh, Organic Produce

A New App From The NRDC Connects Technology with Fresh, Organic Produce

A new app from the NRDC connects technology with fresh, organic produce. As explained The Huffington Post in a recent article, the iPhone app, titled "NRDC Eat Local" allows shoppers to find out what produce is in season and where they can buy it. The app is available for free download and uses location-based information to determine what you can get from area farmers and where you can find them. Jerry Cosgrove is an expert in local farming and is Associate Director of the Local Economies Project supported by the New World Foundation. He believes this new technological development puts more control into the organic shopper's hand, and applauds the NRDC for taking such a bold step in promoting local farms. 

The article explains how the app works in a simple and informative manner that proves to be very user-friendly. All the user has to do is provide his or her local information, and then use filters to see what products are in season in the nearby area. Most items provide nutritional information and links to "terrific-sounding" recipes. In short the app makes it easy for those to find a convenient way to buy local produce without having to compromise for more invasively farmed produce found at chain grocery stores. 
 
The app is not only promoting health by proper nutrition, it is providing ways to boost the economy in more than one way. For the author of the article, the app promotes more efficient spending among households, as "You'll always pay more for take-out, and that goes for lunch as well as dinner." For Jerry Cosgrove, NRDC Eat Local is changing the way people feel about regional farmers; those who use the app will become more willing to purchase organic produce and support a smaller area of the local economy. He comments, "You have to credit NRDC for stepping up to support small and mid-sized farms with innovative technology like this app, and for advocating on behalf of local food and the region's farmers."
 
According to the article, what is even more impressive about the app is that it is raising awareness about the environment. Local farmers typically use more environmentally-friendly techniques. Area farms are known for sustaining natural top soil, preserving biodiversity and preventing hazardous chemical runoffs into local water supplies. "The NRDC is becoming a leading voice on behalf of local food systems and their importance to the environment and local economies. We at the Local Economies Project look forward to working with them," says Cosgrove.
 
ABOUT:
 
Jerry Cosgrove is the Associate Director of the Local Economies Project at the New World Foundation. He assists in pinpointing problems in local agriculture and develops sustainable solutions within the Hudson Valley. Proficient in farm estate planning with major contributions in the design of strong and vibrant sustainable farming processes, Jerry Cosgrove has become a respected professional in both the environmental, local and economic communities.
Source: http://computernewsarticles.com/computer_articles/2012/06/jerry-cosgrove-new-app-makes-seasonal-cooking-easy-and-helps-support-local-farmers-285061.htm
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Jerry Cosgrove: New App Makes Seasonal Cooking Easy and Helps Support Local Farmers