Trade Resources Company News Hershey and Flowers Foods Have Teamed up to Develop Cakes for Hallowe'en in The US

Hershey and Flowers Foods Have Teamed up to Develop Cakes for Hallowe'en in The US

Hershey and US baker Flowers Foods have teamed up to develop cakes for Hallowe'en in the US.

The companies have launched Kandy Bar Kakes, a product they describe as "the perfect blend of cake and candy".

Lines include S'mores Kandy Bar Kake made with Hershey's Cocoa and a peanut butter Kandy Bar Kake made with Reese's Peanut Butter, the firms said.

They are available in five-count individually wrapped multi-packs at a suggested price of $3.99 and as 2.1-ounce single serves at $1.69.

Last month, a US survey forecast consumers would up their Hallowe'en spending this year. The National Retail Federation said 71.5% of Americans plan to celebrate Hallowe'en this year, up from 68.6% last year. And, on average, US shoppers are planning to spend more on Hallowe'en treats, decorations and costumers - up to US$79.82 each, from $72.31 last year.

Source: http://www.just-food.com/news/hershey-flowers-foods-launch-halloween-cakes_id120806.aspx
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Hershey, Flowers Foods Launch Hallowe'en Cakes