Ergon USA, distributor of Ergon International’s line of grips, saddles, packs, seatposts and pedals, has hired Uncommon Communications to handle its public and media relations efforts.
Uncommon, based in Eagle, Colo., will oversee domestic communications for Ergon as well as its Phorm product line.
"We’ve enjoyed some success within cycling’s vertical media outlets over the past several years,” said Jeffrey Neal, Ergon USA’s vice president, North America. “As our line further diversifies, Ergon needs to elevate its game and build upon that foundation.”
Uncommon Communications is headed by cycling industry veteran Mike McCormack and currently represents Drift Innovations, Ortlieb, Chamois Butt’r and Rolf Prima.
Source:
http://www.bicycleretailer.com/north-america/2013/11/19/ergon-usa-hires-outside-pr-firm
