Beauty packaging product sales in the US would see a decline in the face of the economic downturn, a study has claimed.
The negative trend experienced largely in Europe has also shifted to the US region with weakening of the expected demand based on the study, reported cosmeticsdesign.com.
MWV president James Buzzard, however, hinted the high-end sales have taken a dip but the masstige-end products are doing well.
Consumers are increasingly going for travel size products, which need lesser packaging, as an alternative to huge spending in unfamiliar products, the study said.
PET bottles and squeezable plastic tubes would witness a Cumulative Annual Growth Rate (CAGR) of 2% up to 2015, while flexible plastic sales would also show growth, while the other categories within the beauty packaging might remain stagnant.
