Trade Resources Economy Metsa Says Carta Allura Has 'exceptional' Smoothness Making It Ideal for Foil Lamination

Metsa Says Carta Allura Has 'exceptional' Smoothness Making It Ideal for Foil Lamination

Metsä says Carta Allura has 'exceptional' smoothness making it ideal for foil lamination, high-gloss varnish and other special effects.

With high brightness and an attractive visual appearance it creates the right impression when used for premium products such as beautycare, high-end food and beverages as well as graphic applications.

Carta Allura is both lightweight and firm, giving more cartons per tonne and enhancing sustainability, says Metsä.

Its consistency and stiffness make production processes trouble-free. Its reverse side is also coated to ensure a good finish to the inside of the carton.

Christophe Baudry, commercial director beautycare & healthcare, Metsä Board, said there is a trend towards using special effects to distinguish packaging.

"Hot foil stamping and foil lamination work best with an exceptionally smooth surface, and that is exactly what Carta Allura provides."

Source: http://www.packagingnews.co.uk/news/metsa-board-launches-new-cartonboard-for-luxury-packaging/
Contribute Copyright Policy
Metsä Board launches new cartonboard for luxury packaging