Premium Fabric Shanghai has been launched officially on September 20, 2011, by ‘Shanghai Fashion Cultural Festival Committee’ .It is an international tradeshow for selective premium fabrics under it’s official name , in view to respond to the need of local premium fashion brands, and will be held in Shanghai China, strategically alongside ‘Shanghai Fashion Week’ and ‘Mode Shanghai’(www.Modeshanghai.Com), which are main events of ‘Shanghai Fashion Cultural Festival’ organized by and belong to the Shanghai Municipal Government. ‘Shanghai Fashion Cultural Festival Committee’ confirms its strong commitment to‘Premium Fabric Shanghai’ to buildup the most optimized business platform in China, connecting between selective premium fabrics and domestic fashion brands as well overseas.‘Premium Fabric Shanghai’ will accommodate only selective premium fabrics coming from the world as well as from China, who are targeting mainly the upper middle class of fashion brands.