Nutcase Helmets has outsourced management of its sales on the Amazon marketplace to NetRush, a Vancouver, Wash. company that already manages Amazon sales for more than a half dozen specialty sports brands.
Since launching in 2006, Nutcase Helmets has established an international following on the strength of its reliable and creatively designed helmets that reflect the lifestyles of its core customer base in biking and skating. The Portland-based company partnered with with NetRush to ensure its identity, Minimum Advertised Price policy (MAP) and values are consistently represented through all listings available on Amazon.
“Nutcase Inc. is excited to be partnering with NetRush as our exclusive seller on Amazon. We sought NetRush, because brand integrity is as important to them as it is for Nutcase,” said Chris Streight, National Sales Director for Nutcase. “Our goal for this partnership is to restrict unauthorized sellers and continue supporting those businesses that work hard, like we do, at maintaining fair margins and honoring MAP & MSRP on their own websites.”
With over 10 years of Amazon success to draw from, NetRush has proven itself an effective ally to brands wanting control of their assets online, while simultaneously driving sales growth. The addition of Nutcase Helmets adds to NetRush’s growing list of partnerships with premium brands.
“Nutcase epitomises the ingenuity, passion and creativity of brands in the Pacific Northwest,” said Brian Gonsalves, NetRush CEO. “We’re looking forward to working with them and adding to the growth of a company that we respect and resonate with.”
Nutcase Helmets are the original designers of lifestyle helmets for people who love to bike, skate, snowboard, ski, kayak, motorcycle and more. The company has more than 600 dealers nationwide plus retailers in over 30 countries worldwide.
NetRush is an online retailer that partners with premium brands to control and optimize their brand on the Amazon Marketplace. As an industry expert with 10 years of experience, NetRush works to elevate the message and positioning of its premium-brand partners, improving sales performance and revenue across all retail channels. Its clients include Big Agnes, Eagle Nest Outfitters, Leatherman, LED Lenser, Petzl and Strider
