International logistics, supply chain and warehousing company DHL Supply Chain has been unveiled as the Associate Partner of fashion buying tradeshow Pure London for the second season running. As one of the world's largest logistics and supply chain providers, DHL Supply Chain is able to offer a complete end-to-end solution to retailers across the globe with agile fashion supply chain tailored to the needs of the fast-paced fashion industry, making the company an ideal Associate Partner for the UK's premium event for progressive fashion buyers. As Associate Partner, DHL Supply Chain will be working with Pure London to educate fashion brands and buyers on ecommerce and raising the awareness of the services that the company is able to provide for the fashion industry.
DHL Supply Chain will be participating in one of the show's Keynote Seminar Sessions as well as providing Pure London visitors with access to one of its specially-commissioned fashion industry reports, which considers all of the developments in the supply chain sector that are affecting fashion retailers. DHL Supply Chain will also host the VIP Lounge at the show. Commenting on the partnership Jonathan Pilbro, Vice President, Fashion and Beauty said, "DHL Supply Chain is delighted to the Associate Partner for the forthcoming August show. "At DHL Supply Chain we are acutely aware of how much fashion industry supply chain requirements can differ hugely depending on sector, channel and product and we always take a tailored and personal approach to each client's needs. "Pure London provides us with a unique opportunity to connect with a huge number of fashion brands and retailers and educate them about the ways in which DHL Supply Chain can benefit their businesses."
Julie Driscoll Portfolio Director for Pure London at i2i Events Group added: "We are delighted to welcome back DHL Supply Chain as our Associate Partner for a second season. There are a number of synergies between DHL Supply Chain and Pure London and the show is a great platform for them to be able to highlight the importance of their activities and innovations within the fashion industry." The forthcoming August edition of Pure London takes place at London Olympia from August 3-5, 2014 and presents a range of contemporary fashion brands from around the world across five carefully edited sections; Allure, Aspire, Agenda, Spirit and Footwear & Accessories.