Monvera, a glass design firm, would now convert paper label design to a screen printed version that retains the existing brand identity, along with bottle etching.
Monvera sales and marketing vice president Caitriona Anderson said the firm takes components from customers for incorporating certain label elements.
According to the firm, they seek regular customer updates to incorporate many design techniques that go into the full wraps and side labels screen printing.
Customers need a resource to support them in the crucial decisions that have to be made about their package, the firm observed.
The process is ideal for wineries who would like to revamp their existing labels without going through complete branding overhaul.
Source:
http://design.packaging-business-review.com/news/monvera-to-convert-paper-label-to-screen-design-print-260712
