Trade Resources Industry Views Orora Adds Xsense to Its Cold-Chain Solution

Orora Adds Xsense to Its Cold-Chain Solution

Monitoring food safety and reducing food waste in the cold chain from farm to retail shelf will recieve a boost in Australia following Orora's new exclusive distributorship agreement with Israel-based BT9 to introduce Xsense, a cold-chain monitoring system that provides real-time data on the conditions under which perishable products are being stored and transported.

Orora Adds Xsense to Its Cold-Chain Solution

Orora managing director and CEO Nigel Garrard said the Xsense system provides real-time, accessible data allowing prompt cold chain supply decisions, leading to proactive Quality Assurance practices that are visible to all key stakeholders.

In cases where the cold chain has been unknowingly compromised, costs can stack up significantly for all stakeholders. Xsense will give access to real-time reporting to allow strategic ntervention to preevnt product damage.

“This system is a leader in providing a holistic approach to cold-chain management. It monitors, analyses and disseminates relevant quality data and recommendations throughout the entire cold chain,” Garrard said.

The Xsense system’s automated analytics and reports gives Orora customers the tools to identify and correct any problems, such as temperature fluctuations, to maintain the quality of perishable products, reduce waste, streamline logistics and increase profitability.

The Xsense system will complement the fit-for-purpose corrugated cartons and integrated logistics network Orora Fibre Packaging already provides to the Australian market.

“This technology has been widely used overseas and we are delighted to be able to bring it to Australia for the benefit of Orora customers and, ultimately, for the benefit of all Australians who buy and consume products that depend upon effective cold chain

In October last year, Orora also announced a strategic partnership with AHG Refrigerated Logistics. These announcements complement the company’s strategy of providing a complete packaging solution to the market, focusing on product and service innovations that add value to customers.

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