The Stockmann Group’s revenue amounted to EUR 217.7 million in October 2013. Excluding the terminated franchising operations in Russia and Finland, revenue was down 2.6 per cent on the previous year.
Despite the successful Crazy Days campaign, the Department Store Division’s revenue was down 3.6 per cent, if the terminated franchising operations are excluded. In Finland revenue was down 3.2 per cent.
Euro-denominated revenue in international operations was down 4.2 per cent due to the weakened Russian rouble. Revenue in local currency was up in the Russian department stores. Revenue of the Crazy Days campaign was up altogether by 2 per cent with growth in all market areas.
The Fashion Chain Division’s revenue was on a par with the previous year; down 4.9 per cent in Finland and up 1.0 per cent in international operations. Lindex’s euro-denominated revenue was up 3.4 per cent. Revenue in local currencies was up 4.8 per cent.
This year the Pink Ribbon campaign took place in October, whereas in 2012 the campaign took place already in September. Seppälä’s revenue was down 18.5 per cent, partly due to several closed stores during the past 12 months and the weakened Russian rouble.
