Bobby Berk Home, the trend-setting home furnishings and decor brand, announced a new licensing partnership with global rug and accessories manufacturer, Surya. Three collections of rugs will debut in summer 2014, all featuring Bobby Berk Home’s signature mix of bold colors and modern design.
“Bobby Berk's energetic and inspired designs are a natural complement to Surya's existing product portfolio,” said Satya Tiwari, president, Surya. “His hip, minimalistic approach to modern design and clean aesthetic brings a stylish and youthful feel that speaks to comfort and luxury while offering urban appeal. We look forward to working with Bobby to bring his fresh and fashion-forward designs to our customers.”
Bobby Berk commented, “No one has the breadth that Surya has in terms of product, design, merchandising and marketing. They’re the best in the business and I’m thrilled to work with them.”
The licensing partnership will begin with a collection of area rugs, followed by the introduction of additional categories later in 2014.
