Spot Brand has hired 19-year bicycle industry veteran Adam Williams as sales director.
Williams worked as a sales rep, tech rep and demo tour manager for Rocky Mountain Bicycles; he also helped start and grow Golden Bike Shop, a local IBD.
"Adam is a highly talented professional with the ability and passion to bring Spot to the next level," said Andrew Lumpkin, president of Spot Brand. "He will be paramount in Spot's continued growth and our efforts to partner with leading dealers who want to offer bikes that are unlike anything else in the marketplace."
Williams is a board member of the Colorado Mountain Bike Association and a devoted cyclist and racer who has competed in the Leadville 100, Bailey 100 and Singlespeed World Championships.