2012 was the year of The Avengers, with phenomenal sales at the box office and retail.
But how did Marvel build a consumer product offering as strong as Iron Man’s suit, and what’s next in the toy space?
Disney’s new EMEA consumer products general manager Simon Philips reveals all to Dominic Sacco.
Source:
http://www.toynews-online.biz/news/38270/THE-BIG-INTERVIEW-Simon-Philips-Disney
