A recent study on shopping behaviors confirmed what most know instinctively: it’s no fun to wait in line at check out, and three out of four shoppers say this is what they hate most about shopping (SYNQERA May 2013). Honeywell announced two new tools for retailers to shorten check out times and make shopping more personalized for customers and store owners.
Honeywell’s Captuvo SL42 and SL22 are encasements for the Apple iPhone 5 and fifth generation iPod Touch mobile digital devices, respectively, turning the consumer devices into selling tools that allow retail workers to look up inventory, scan barcodes and securely process payment, bringing the check out to the shopper so no one has to wait in line.
Both new products feature Honeywell AdaptusTM 6.0 imaging technology, which accurately reads virtually any bar code, including coupons or loyalty club bar codes increasingly found on the reflective screens of mobile devices.
“Mobile POS enablers like our Captuvo line are quickly changing the way customers and stores do business, and you will continue to see innovation from Honeywell in this area,” said Peter Fehl, vice president of global marketing for Honeywell Scanning & Mobility. “What sets apart Honeywell devices is our technology with the industry’s best scanning capability, security features and durability.”
Scanning performance, durability and ease-of-use were key factors that led executives from Sportsman’s Warehouse to equip workers in each of its 46 stores with the Captuvo SL22 for iPod Touch mobile digital devices. The company’s big-box stores across the United States are a one-stop shop for outdoors enthusiasts, selling sporting goods, clothing, footwear and supplies to campers, fishers and hunters.
“The Honeywell Captuvo SL22 is a great fit for our low-key shopping environment: it extends our workers’ product and inventory expertise, and is much easier for customers and our workers to use than a traditional aisle-based check-out lane,” said Mike Van Orden, chief technology officer for Sportsman’s Warehouse. “And because it’s based on the Apple iOS, our employees already are familiar with the user interface, so there is very little training needed, even for temporary or seasonal help.”
