US-based FIN Branding Group is all set to launch its new electronic cigarette packaging at the National Association of Tobacco Outlets (NATO) Convention on 22 – 24 April 2013 in Las Vegas.
FIN Branding CEO Elliot Maisel said the new packaging has been designed in conjunction with the company's retail partners in a bid to optimize shelf space.
"The new more compact FIN package is easier for retailers to display, and consumers are drawn to the lightweight, pocket-friendly design of the FIN e-cigarette," Maisel said.
According to the company, the FIN product line includes non-rechargeable and rechargeable electronic cigarettes, as well as cartomizer refills in tobacco and cool menthol flavors.
Source:
http://www.packaging-business-review.com/news/fin-branding-to-unveil-new-electronic-cigarette-packaging-220413