December 10th, in Shanghai new world opened in the world's fourth flagship store, the business area of over 500 square meters, showing the sky and the ground end of the sky with a full range of products.
Recently, Xu Huabin, vice president of innovation and innovation in Xinjiang, said the news of surging news, Xinjiang innovation in 2016 sales will reach 10 billion yuan, an increase of 60%. This is mainly due to the expansion of the UAV product line this year, so that sales to maintain linear growth.
As the world's largest consumer of UAV manufacturers, Xinjiang innovation in 2011 to 2015, sales growth of nearly 100 times.
"Now consumers to the largest U.S. electronics retailer (BestBuy) select the UAV, most will choose to import large Xinjiang, as we Chinese very willing to buy apple iPhone mobile phone, which makes me feel very a feeling of exaltation upon fulfillment." Xinjiang innovation founder and CEO Wang Tao said. Wang Tao low-key almost never see the media, is his remarks in September this year, Shenzhen science and technology award award mayor said.
Xu Huabin revealed that 80% of the sales from overseas, including Store Apple Apple retail stores, some of the major retailers in the sales of Xinjiang uav.
Headquartered in Shenzhen, the United States has 5 offices in the United States, 3 in Europe, 1 in Japan and South Korea.
Xinjiang's current product line consists of intelligent consumer aerial drones "spirit" series (Phantom), aerial platform "Enlightenment" professional film and television series (Inspire), in September this year also launched the first portable UAV "Royal" series (Mavic). The fourth generation of the better sales of the 6999 generation of unmanned aerial vehicle uav. In addition the UAV field oriented agriculture, security, energy, engineering surveying and mapping industry, such as the November new release of the MG-1S agricultural plant protection machine, priced 42 thousand yuan.
On the first floor of the flagship store opened 20 square meters of space as a landmark of the presence of the window flight demonstration area, so that visitors can enjoy the flight show
But there is a bad news in the near future, the market share in China is falling.
IDC12 month market consulting company 2, the report shows that the third quarter of 2016, Xinjiang in Chinese aerial UAV market share of 52%, for the first time since the four consecutive quarter of decline. Shipments of the top three manufacturers were Xinjiang, zero infohold, parrot.
IDC Chinese terminal system research manager Xiao Jing pointed out that the Xinjiang wizard series after four generation of products has become a big change, Xinjiang is even the main selling products on the market China aerial drones. By the new release of the impact of the new portable UAV market in the third quarter, showing a wait state, making the wizard series product shipments decreased significantly.
At the same time, Xiao Jing pointed out that the first batch of small aerial to zero infohold pocket as the representative of the UAV UAV large-scale shipments, the small aerial UAV to quickly acquire the market share of 26%, to seize the market share of xinjiang.
Xu Huabin said that China is currently the fastest development of the market in xinjiang. In the global consumer market, the market is still maintained at more than 70% of the market share.
Xinjiang is accelerating the layout of the Asia Pacific market. From December 2015 to date, in succession in Shenzhen, Seoul, Hongkong, Shanghai opened flagship store. Each flagship store is located in the downtown area, in December 10th, the latest opening of the new world Shanghai branch of the new world.
Goggles DJI allows consumers to experience the fun of simulation flight, experience the unique perspective of the uav.
In addition to the individual cities, China has no clear regulations on the UAV flight zone. Xinjiang has not opened its flagship store in Beijing, Beijing, the provisions of the six ring UAV may not fly.
Xu Huabin did not disclose whether there is the latest big border financing plans and listing schedule. Its said, Xinjiang has achieved profitability, not launched a large enterprise mergers and acquisitions, there is sufficient cash flow.
The first time in May 6, 2015, the big border financing in, received $75 million investment from Vc firm Accel. External material the company valued at $10 billion.