Trade Resources Industry Views Ben&Jerry's Introduced New Ice Cream Product

Ben&Jerry's Introduced New Ice Cream Product

American ice cream company Ben&Jerry's has launched new ice cream product.

Ben&Jerry's newest pint package comes with election streamers,an Uncle Sam hat,and a red,white and blue motif.

The pint pack highlights the company's social mission quest to Get the Dough Out of Politics.

The container pays homage to Colbert's own Super PAC,labeled on its lid skirt:"SUPERPACK!"and noted on the front"2012 Collectable Election Year PACkage!"

The five year old Colbert-approved concoction that launched February 14,2007 continues to be one of Ben&Jerry's best selling flavors.Hence,the company is utilizing Colbert's popular AmeriCone Dream flavor to discuss its latest campaign.

Source: http://sweetsanddesserts.food-business-review.com/news/ben-jerrys-has-launched-new-ice-cream-products-031012
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Ben & Jerry's Launches New Ice Cream Product