A carton acts as a first point of contact for a product sitting on the shelf with numerous other competitors on the market. It does not only carry a shipping product within it, but also carries the brand identity of the manufacturer and its overall organization.Now-a-days, the market offers a myriad of options in folding cartons according to which manufacturers and marketers invest in good quality custom cartons to fulfill their business needs. However, before you decide upon these commodities, take a quick look at some of the advantages and valid reasons as to why you should invest in them?
Valid Reasons to Consider Investing in Custom Cartons over Standard Boxes
If you run a business, you would be in a better position to apprehend the fact that there are several factors that drive packaging decisions in the world of transportation and logistics. These factors are likely to vary from one business to another.
Standard Stock-Cartons are Outdated: Standard stock-sized boxes are a great option if you are transporting an item on a small scale or considering a private individual mailing option. However, when it comes to shipping products in large volumes on regular basis, standard stock boxes are not specifically made for your product and thus, cater very few advantages. In such cases, custom shipping boxes prove to be a better option, as they help you save abundant finance on packaging too.
Carton Logos Draw Attention: The best part about custom cartons is you can have your company logo printed on the boxes for better visual presentation. This aspect vies for the attention of consumers in turn creating the first best impression of your company and the products you deal in. Besides, building an imprint on a consumer's mind, the main advantage of having a carton with a company logo is you would not only be shipping your product to the recipient, but you would also be shipping your company's upheld reputation.
Ease of Transportation: An appropriate size of the box can help you in controlling the cost of shipping. While delivering the product any wasted space in a delivery truck can cause problems in terms of bulk shipments and cost. Hence, a custom-sized box always ensures that you are not consuming unnecessary transport space or box space during transportation. These boxes can be availed in exacting sizes and dimensions, and thus can fit to the size of bulk shipments, as well as, small shipments too.
An investment in folding cartons benefits you with all the aspects of packaging such as material of the box, colors, size and dimensions, text and graphics and much more. All these facets are enough for you to gain a definitive edge in this competitive world of business and trading.
