Trade Resources Industry Views Barefoot Wine Launches Two New Wine-in-a-Can Varietals

Barefoot Wine Launches Two New Wine-in-a-Can Varietals

Barefoot Wine, America's favorite wine brand, is spritzing up the summer with two new wine-in-a-can Refresh Spritzer varietals, Moscato Spritzer and Rosé Spritzer.

The new wines join Barefoot's already existing Spritzer varietals, Summer Red and Crisp White – giving Barefoot Wine fans four refreshing options to enjoy this summer!

For those new to Barefoot's Spritzers, this canned alternative adds a touch of summer to any season, offering vino lovers a crisp, refreshing way to enjoy Barefoot Wines, with a twist from its signature, carbonated spritz.

With its single-serve, on-the-go format, Spritzer cans are able to go places where bottles and glass aren't always welcome – the portable possibilities are endless! That's right, with Spritzer cans, #YeahYouCAN take Barefoot along on your summer adventures:

Camping (or CANping!) – Barefoot Refresh Spritzer cans are a great option for campers (or glampers!) who love the outdoors and s'mores without the hassle of glass. Planning a weekend getaway or trip to a beach house? Throw the cans in your bag and off you go!

Backyard BBQs - You Go Grill! – Easy to pack, these sleek cans pack nicely into coolers and ice chests, making them a stress-free and delicious addition to any backyard BBQ. The refreshing, fruit-forward flavors are also a great compliment to the sweet and savory flavors of BBQ.

Festival Friendly – Enjoy the freedom to bring your drink anywhere. Portable and tasty, Barefoot Refresh Spritzer cans can move and groove with you at this summer's hottest music festivals – there's no compromise needed!

Poolside Parties (don't forget the floaties!) – As an alternative to bottled wine, Barefoot Refresh Spritzer cans are the convenient solution for those looking to cool down on a hot summer day. Enjoy them while lounging poolside or during beach day adventures.

Glam Squad - Yeah You Glam! – Barefoot Wine knows the best part about having a glass – or a can! – of wine is the freedom to relax and be YOU. #YeahYouCAN kick back with your girls at home, at the salon or wherever your summer adventures may lead!

When it comes to flavor, Barefoot's new Moscato and Rosé Spritzers will tickle your taste buds! The Moscato Spritzer offers a fruity, light-bodied flavor with juicy aromas of peach and honeysuckle, while the Rosé Spritzer is vibrant, with aromas of raspberry and pomegranate.  Did we mention good things come in fours? It's true – four-packs of Barefoot Refresh Spritzers – in all four flavors – are available nationwide for under $10.

Source: http://beverageproducts.packaging-business-review.com/news/barefoot-wine-launches-two-new-wine-in-a-can-varietals-290617-5856469
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