EPCH of India Has Signed a MoU with The Bogota Chamber

The Export Promotion Council for Handicrafts (EPCH) of India has signed a memorandum of understanding (MoU) with the Bogota Chamber of Commerce of Colombia with the objective of facilitating bilateral cooperation between the two countries in handicrafts production.

EPCH executive director Rakesh Sharma signed the MoU with Monica De Greiff Lindo, president of Bogota Chambers of Commerce, during the recently held 37th edition of the Indian Handicrafts and Gifts Fair (IHGF) at the India Expo Center and Mart, in Noida.

The objective of the MoU is to enhance friendly relationship between the two countries, as well as promotion of bilateral cooperation, especially in terms of product development and designing of handicraft products, with the aim of diversifying and enhancing handicrafts production.

During the IHGF fair, the First Lady of the Republic of Colombia, Maria Clemencia Rodriguez De Santos also launched the facility ‘Mobile Application for IHGF’, an initiative introduced by EPCH for visiting buyers to easily access information regarding products and companies of their interest.

The mobile application can be installed on smart phones through app stores and users can access information regarding company-wise exhibitors, product-wise exhibitors, fair facilities, free shuttle, hotels, as well as help-lines about international airlines, Indian Railways, National Bus Transportation and more.

The 37th edition of the IHGF fair saw 4600 buyers including big buying houses from over 45 countries such as the US, UK, Japan, Germany, France, Australia, Spain, Greece, Canada, Italy, Hong Kong, China, Turkey, visiting the show. Deals concluded during the fair are expected to generate business worth Rs. 15 billion for handicrafts exporters from the country.

A total of 2600 exhibitors showcased a wide variety of handicrafts products at the show, including home textiles, textile furnishings, floor coverings, etc.