The Australian model, Miranda Kerr, poses for the second time in a row with the new designs of the brand, to become the star of the new advertising campaign.
The city of New York was the venue chosen by MANGO for the photo shoot of the new Autumn/Winter 2013 season, which took place in early May and in which the model once again posed in front of the lens of the acclaimed photographers Inez & Vinoodh. This time, the styling was done by Géraldine Saglio, while Lisa Butler and Christiaan were responsible for make-up and hair, respectively.
After the photo shoot, the Australian model declared: "I had a great time shooting the Fall/Winter campaign for Mango with Inez and Vinoodh. They are an amazing team to work with - we have such a good time together. The clothing is especially fun this season with a punk-inspired edge. I loved that Inez and Vinoodh kept the look of the campaign very raw and natural and I think it compliments the collection very well. They did a fantastic job, as always!"
The new season arrives with a marked punk influence, with black taking centre stage in all the accessories and the aesthetic of this movement.
Furthermore, pastel tones –ideal for autumn– add a subtle worn look, while the prints in miniature and the jacquard continue to influence the trend. For the night, these folk silhouettes reveal clear influences from the exotic Orient.
Since its creation, MANGO has chosen famous faces for its advertising campaigns. Models and actresses as important as Kate Moss, Isabeli Fontana, Scarlett Johansson, Penélope Cruz, Milla Jovovich, Lizzy Jagger, Karolina Kurkova, Naomi Campbell, Eva Herzigova, Inés Sastre, Claudia Schiffer, Christy Turlington and Diane Kruger have also been faces of the brand.
