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Freescale Partned with FAW to Form New Joint Automotive Lab

Freescale Semiconductor (FSL) has entered into a partnership with First Automobile Works (FAW), a China-based automotive OEMs, to form a new joint automotive lab 'FAW-Freescale'.

The new joint automotive lab will be a shared research and development facility that focuses on new technology R&D, powertrain control, chassis control, active safety, new energy technologies and other automotive electronics.

FAW, a manufacturer of trucks, buses, special vehicles, cars and mini-vehicles in China, will integrate Freescale's microcontrollers (MCUs) into its advanced automotive electronics platforms to develop the automotive electronics products.

FAW has partnering with Freescale to reduce its vehicle development cycle and increase the production of next-generation automobiles.

Freescale vice president of automotive MCU division Ray Cornyn said that the company is pleased to partner with FAW to deliver automotive electronics technologies.

"Freescale is leveraging our expertise in IC integration, manufacturing and quality to help FAW shorten its automobile development cycle," Cornyn said.

"Our enabling technologies for automotive electronics will help FAW create world-class vehicles with a driver experience that is not only safe, but also good for the environment."

FAW deputy chief engineer and director of the technology center Li Jun said that the company is developing advanced vehicles through technological innovations.

"Automobile electronics is one of the five key focal points of FAW, and the core technology that we want to master," Jun said.

"Partnering with Freescale will allow us to overcome technology difficulties we have encountered in the automobile electronics area as we strive to continue developing competitive vehicles, improve our integrated innovative capabilities and therefore realize our branding strategy, which is 'Quality, Technology, Innovation."

 

Source: http://testing.automotive-business-review.com/news/freescale-faw-to-form-new-joint-automotive-lab-200312
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Freescale, FAW to Form New Joint Automotive Lab
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